MISSION:CONTROL gives you back complete control over your Publishing:
- P L A N N I N G -
- F I N A N C E -
- M A R K E T I N G -
by giving you DATA you don’t currently have…
so you can see what is happening in real-time rather than wait for reports of what happened after the event…
MISSION:CONTROL collects and correlates data from many sources, enabling insights to be pulled from the centralised data and displayed on a personalised dashboard - such as real-time, complete end-to-end sales data, from consumer direct to you.
MISSION:CONTROL streamlines and optimizes all digital operations - including 3rd Party partners - using correlated data to provide dynamic control over Pricing, Asset & Campaign Management and Key Activation.
MISSION:CONTROL is not just about providing personalised analytics and optimizing operations processes. It’s also about providing tools to enhance profitability, such as controlling profit-cannibalisation by unsanctioned activity, and managing profit erosion from currency exchange rate fluctuations.